AI Insights · Timothy · October 2025
Top Reference Apps Performance in Netherlands Q3 2025
Explore the download and user trends of the top 5 reference apps on a unified platform in the Netherlands for Q3 2025, based on Sensor Tower data.
In the third quarter of 2025, the reference app category in the Netherlands showcased notable trends in user engagement and downloads across a unified platform. Here's a detailed look at the performance of the top five apps based on data from Sensor Tower.
Google Translate maintained a stable presence with weekly downloads fluctuating between 16K to 20K. The app also engaged over 1.7M weekly active users, peaking at around 1.8M in mid-July.
Merlin Bird ID by Cornell Lab experienced a decline in weekly downloads, starting at 11.5K and dropping to approximately 2.1K by the end of the quarter. Active users followed a similar trend, decreasing from around 189K to 101K.
de BouwApp showed a positive trend in weekly downloads, particularly in August, where numbers rose from 1.4K to a peak of 3.9K. The app's active users consistently increased, reaching 56.5K by late September.
The Bible app saw a steady increase in downloads, starting at 1.5K and peaking at 3.3K. Active users also rose, with numbers climbing from 223K to approximately 249K by the quarter's end.
Lastly, DeepL Translate maintained consistent download rates, generally ranging from 1.4K to 3K. Active users showed a slight increase towards the end of the quarter, reaching 130K.
These insights reflect the dynamic landscape of reference apps in the Netherlands, with more detailed analytics available through Sensor Tower.
